No two companies are the same, which is why having a custom incentives program makes sense. Regardless of your preferences, you can t expect optimal results if you try to work with just any program. Incentives that don t match up well with your employees are very unlikely to bring back a good return on investment. These [ ] The post How Can We Effectively Create a Custom Incentives Program? appeared first on Loyaltyworks, Inc..
Ready to get your B2B loyalty program up and running, but looking for unique ways to promote it? Alternatively, maybe your existing B2B loyalty program is in dire need of some revitalization. Here are nine outside-the-box incentive marketing strategies that can take your program to the next level. Engage B2B customers with a kick-off contest! [ ] The post 9 Creative Marketing Strategies for Your B2B Loyalty Program appeared first on Loyaltyworks, Inc..
The work never stops when you re running a business. Company incentive programs for employees are an excellent way to build on what you have already created. Incentives serve many valuable purposes, some of which look toward using motivation to improve your business s bottom line. Other benefits can contribute to a more unified and loyal workforce. [ ] The post What s the Big Deal About Company Incentive Programs for Employees? appeared first on Loyaltyworks, Inc..
“Customer experience” is the name of today’s marketing game. Although the two have historically lived in different marketing universes, B2B and B2C industries now face customer bases with the same expectations. Just as in B2C, B2B customers want relevant, personalized, valuable information and experiences with your brand. One of the ways you can improve customer [ ] The post Personalization Makes Your B2B Loyalty Program Better appeared first on Loyaltyworks, Inc..
Are you getting the word out about your B2B customer loyalty program? The best way to generate success in your loyalty program is to let your participants know about all the great things your loyalty program offers. The trick: Getting people excited about all the great benefits and takeaways that your loyalty program can provide. [ ] The post 9 Creative Ways to Promote Your B2B Customer Loyalty Program appeared first on Loyaltyworks, Inc..